Major Transformation at Altaş Generator

Altaş Generator, which has been operating in the generator sector since 1988, has achieved a record growth in the last year.Today, the company, which exports to 35 countries around the world, continues to renew itself from top to bottom in this transformation journey while entering the league of giants.In this new period, the brand identity, website and logo of Altaş Generator, which acts with the vision of "Run for more", have been redesigned to reflect the dynamism of the brand and its determination to work passionately for more. Altaş Generator, which has achieved a rapid growth momentum in the global sense with the breakthroughs it has made in the last year, also supports the rapid transformation it has experienced with its renewed corporate face. Altaş Generator, which implemented many innovations in 2018 from the variety of products and services to the steps taken to improve the customer experience to new export points, reflects its determination and determination to offer more with its renewed brand identity. Altaş Generator, which has undergone a 360-degree change with its website, logo and brand identity, is still rapidly moving towards becoming a world brand with its developing structure. In the renewed logo of Altaş Generator, there is an arrow that rotates around the letter "A", the first letter of the company name, and represents energy transformation, innovation and development with this rotation. The fact that this arrow is integrated with the letter and is uninterrupted means 'uninterrupted energy'. The "Run for more" discourse developed for the brand's vision in this transformation period reflects Altaş Generator's desire to reach more with a proactive approach by going beyond the expectations of its customers in the changing and digitalizing world conditions, and its determination to work for more with its increasing excitement and passion. With this slogan, Altaş also calls on all humanity to move forward together for more with an innovative understanding in order to create added value. For "Uninterrupted Energy", the artery of the economy, and more... In the changing and digitalizing world conditions, energy interruption creates a major blow to company activities and the country's economy, while the continuity of energy becomes even more important, especially in sectors such as health, finance, telecommunications and food. Seeing uninterrupted energy and uninterrupted production as the arteries of the economy, Altaş Generator delivers uninterrupted energy to many markets around the world, especially in the Balkans, the Middle East, Russia, Europe, Africa and the Turkic Republics, with 76 different companies in 35 different countries. Altaş Generator is always working for more in order to ensure the continuation of production and living comfort. The brand, which has already brought a new breath to the generator sector with its renewed vision and new identity, is preparing for the breakthroughs that will transform the sector.


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