'' Beta Transformator, which is one of the most important partners of the energy sector, sells its products to more than 40 countries as well as the domestic market. With our significant investments, we closely follow the technological innovations in the transformer sector and produce customers' special orders at standards above expectations.

Beta Transformer sees investing in each employee and R&D as a part of sustainability, which it approaches with the understanding of 'the leader of its business'.'' We interviewed Ahmet Ünal, General Manager of Beta Transformator .

Beta Transformator, one of the most important partners of the energy sector, exports its products to more than 40 countries as well as the domestic market. Our company, which is located in Adana Haci Sabanci Organized Industrial Zone, produces power, distribution, dry and special type transformers and also undertakes maintenance and repair services of these transformers on-site and in the factory.

We are at every point where energy reaches in daily life. In line with our ethical principles, we are also very determined to carry the justified pride of having a human resources understanding that is focused on development, innovation and change, embraces differences of opinion, supports and encourages the transformation of productive thinking into added value, believes in the power of human resources, prioritizes its employees and respects their efforts. We are a dynamic team with high job satisfaction, open to development and development, high excitement and curiosity.

Can you tell us about your company's investment plans?

We would like to state that there have been significant developments and changes in the energy sector and that serious steps have been taken in terms of energy in Turkey by anticipating that the growth in this field will continue in the coming period, and that our investments in HES, GES, RES and JES continue to increase in terms of solution partnership. The factor that pushed us to invest was the world energy market and the demands of the energy distribution companies under the roof of Turkey Electricity Distribution. Increasing energy investments and incoming demands show that the rapid growth will continue in the coming years.

With what features does Beta Transformer Company distinguish from its competitors?

In order to adapt to changing conditions and maintain the company's rising successful line, we believe that continuous development, improvement, giving priority value to the employee and the happiness of the employee will make a difference in every process.

With our significant investments in our R&D department, we closely follow the technological innovations in the transformer sector and produce customers' special orders at standards above expectations. Beta will continue to represent our country by standing out with its rapid adaptation to all conditions in the changing and transforming world, flexibility, adopting the most appropriate philosophy, innovative, open to development structure and most importantly, the value it gives to its employees.

Could you tell us about Beta Transformator's HR Policies and employee immunity approach with its work on creating a Quality and Safe Work Environment?

Beta looks at each of its employees with the understanding that they are 'the leaders of their business'. Continuous investment in our employees, which we define as the key to sustainability, and the collaborative synergy we create with the understanding of leadership are the lifeblood of our struggle to reach the determined goals together, and facilitate us to reach our goals and successful business results created by common sense. We are a big and beautiful family. In addition to being a strong employer brand, being a preferred company for new generations is one of the most important areas of our multi-values culture. The creation of an atmosphere in which the employee feels valuable, shared and appreciated shares undertake an engine role in the formation of a sense of belonging. At this point, employee loyalty becomes the locomotive of a quality and safe work environment and enables new gains to be revealed.

Balanced Growth Target with Equal, Fair and Safe Business Environment What are your goals for 2021?

Our company, which exports to more than 40 countries, will maintain its balanced growth strategy in domestic and foreign markets. The pandemic process has once again proved to us the correctness of the balanced growth strategy. The most important goal of the Beta in 2021 is to provide an equal, fair and safe work environment that will provide an opportunity for its employees to effectively demonstrate and realize their competencies and potentials. The beta aims to increase highly motivated workspaces, employee engagement and happiness at all times. Starting from recruitment, performance evaluation, survey and recommendation management, internal communication and employee satisfaction activities are aimed to be carried out on digital platforms. We are rapidly continuing the infrastructure works in this area. In this new era where the questions of how Generation Z should be adapted to business life and how to manage them are confronting, we are aware of how important it is to create strategies developed to understand the lives and expectations of young people by getting rid of traditional business models. We also aim to adopt social responsibility projects for all our employees, to participate effectively in these projects, and to create a profile of environmentally friendly and environmentally friendly employees.