Believing that sustainable development will be realized through investment in people and the conscious use of natural resources, Panasonic Eco Solutions Turkey continues to add value to life with its 'Energy Efficiency in Schools for a Bright Future' social responsibility project. The project, which was launched in 2012 with the aim of raising awareness of energy efficiency, protection of natural resources, recycling and protection against electrical home accidents to primary school age students, is carried out in cooperation with the Istanbul Provincial Directorate of National Education. The goal of this academic year is 100,000 students! The most important part of the project, the play "A Bright Future", staged by VIKO by Panasonic Children's Theater and whose subject is energy efficiency, is staged free of charge to students in a school in Istanbul every day. The project, which has reached a record 620 thousand primary school students in approximately 6.5 years, aims to raise awareness about energy efficiency and the protection of natural resources. With the beginning of the new academic year, the theater team, which opened its curtains for the first time in the schools of Kağıthane district, moved towards schools with the goal of reaching 100 thousand students this year. Panasonic Eco Solutions Turkey Company President Tatsuya Kumazawa, Corporate Brand Management General Manager Aysel Özaltınok and Corporate Communications Manager İlker Çelik attended the opening ceremony of the new season. The focus of the project is to raise awareness among students. Speaking at the ceremony held at Panasonic Eco Solutions Turkey facilities to wish success to VIKO by Panasonic Children's Theatre, Corporate Brand Management General Manager Aysel Özaltınok said, "We attach great importance to the corporate social responsibility projects that we have implemented with an understanding that believes that sustainable development will be realized with investment in people and the conscious use of natural resources. Conscious use of natural resources and energy efficiency are becoming the most important issue of sustainable development day by day. With our project, which aims to raise permanent awareness and awareness of students about energy efficiency and conscious use of resources, we also aim to contribute to a measurable reduction in the energy consumption of primary and secondary schools in Istanbul. Our children's theater, which constitutes perhaps the most important process of our project, opens its curtains to reach 100 thousand students on the European side of Istanbul this year and I wish our team success."