Both Electricians and the Industry Win

GEP CLUB, which enables them to easily access many opportunities from Günsan products and campaigns to technical resources, from awards to e-learning, aims to increase the earnings of electricians by rapidly adapting to digital transformation. The most important goal of Günsan, which continues its investments with its integrated marketing approach, is to reach half of the electricians in Turkey within 3 years.

Standing out with its innovative products and projects in the electricity sector, Günsan continues to reach thousands of people with its advantageous online platform GEP CLUB that brings together electricians and all business partners throughout Turkey. GEP CLUB, which is a digital rewarding platform with its shortest definition, is preparing for new projects for the new year while hosting online seminars for many Günsan dealers all over Turkey.

Continues to bring together the players of the sector with more than 1000 members

Günsan Elektrik Marketing Director Alişan Çapan said that they have signed innovative projects by incorporating the technologies that shape the future into their business processes and that GEP CLUB is a first in this sense; "The world is experiencing a technological transformation, and most importantly, digitalization dominates all processes. Therefore, being able to keep up with the dynamics of the industry and adapt quickly plays a vital role for companies. At this point, we have implemented GEP in order to respond to the expectations of not only the final consumer but also our sector stakeholders and business partners at the maximum rate and to be integrated into the change. In the first stage, with the membership of nearly 1000 electricians from 81 provinces, we had the opportunity to interact with many sector players. I can say that we have encountered a demand that is more than we expected. We have made significant progress in our system, which targets electricians, who constitute the last link of the value chain in the sector, and provides an interactive communication. We completed our launch online with our dealers all over Turkey and in the following days, we launched region-wide online seminars promoting our program. In addition, we conducted 9 online GEP seminars for the sales teams of our dealers. Our aim in our seminars is to transfer the latest developments in the sector, changing parameters to our business partners and to create a common synergy by sharing the contributions of GEP Club and other business models to our business partners in accordance with the current conditions."

Implemented with the idea of win-win, GEP CLUB offers an advantageous shopping experience with its winning formula. With GEP CLUB, electricians can earn points with every product they buy from Günsan-approved business partners and convert these points into shopping to meet their different needs from technology to clothing.